About Project
Imagine Dragons is the most loved rock band in the modern era. As expected their official band website will be one main source of authentic news, merch, tour schedule, and more. Fans and other users will be able to buy their merch or music albums, read blogs, subscribe to newsletters, and more.
But the current Imagine Dragons have been cluttered with a lot of information and are not well-maintained with design aesthetics. And will harm their band's reputation in a long run.
But the current Imagine Dragons have been cluttered with a lot of information and are not well-maintained with design aesthetics. And will harm their band's reputation in a long run.
Project Goal
Design Imagine Dragons website with as aesthetic possible but at the same time easy to navigate for all types of users. One of the main things that I have to maintain while designing the website is to maintain their brand and radiate it on the website so that fans can relate to the website and feels nostalgic.
My Role
UX researcher, UI/visual designer
Read Case Study
(1) Google Slide (1) PDF
